I'm sorry, but...

Have you ever been the recipient of an apology that sounds something like this: “I’m sorry, but…”

Okay, this is not actually an apology.

The “but” nullifies the sorry.

Because an apology like this is riddled with excuses. Don’t be this person.

If you are going to say sorry, say it. No strings attached. Because a sorry with a BUT is worse than no sorry at all.

Just my two cents.